WHAT’S STORYTELLING Customers do not buy a product or a service, but the emotions that a brand arouses. Success also depends on how much the consumer identifies with the values transmitted by the brand. For this reason, large companies but also small businesses focus their strategies on a good storytelling, leveraging their values and the emotions of others. Storytelling...
Etsy is a great marketplace that guarantees visibility, so it’s an excellent showcase but also a great place to get acquainted with e-commerce, learn how to manage online customer service in its various aspects and submit the product to an existing audience. Etsy is a great way to be discovered, to familiarize with web marketing but you get to a...
E-commerce started to grow strongly in the last 5 years and an increasing number of people buy things online thanks to the convenience, speed, and flexibility of buying online. So, having an e-commerce is an opportunity for your business nowadays, and guarantees you some advantages. Having an e-commerce allows you to break down and contain the fixed costs and variable...