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lead

Lead generation for B2C businesses

Uncategorized
What is lead and what is lead marketing? A lead refers to contact with a potential customer, and lead marketing is the process of stimulating the interest of potential customers and then converting the potential buyers to actual customers. Marketing has changed in today’s market as customers change their channels of product information searches from salesperson to the internet.  Therefore...
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b2b

Tips for B2B Commerces

Uncategorized
Strong relationships with customer experience management  are critical for B2B businesses, and here are a few tips for your B2B commerce: Supporting tired pricing This feature is really important for B2B merchants. This includes providing a discount price based on the quantity the customer is purchasing. You can choose to display the lowest price possible of the product, but when...
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E-commerce tips

Tips of E-commerce site

Blog
E- Commerce store front plays a very important role in online sales, and the design of the storefront plays a crucial role, here are some quick tips to help you to design your E-Commerce. Minimalistic Design   Less is more when it comes to modern e commerce website design.  There are a lot of content on a E-Commerce  website, and...
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big data marketing

Big data and Marketing

Blog
“Without Big Data analytics, companies are blind and deaf, wandering out onto the web like deer on a freeway” — Geoffrey Moore, Author, Crossing The Chasm We hear the term “Big Data” really often but What exactly is big data? “Big Data” is data sets that are so voluminous and complex.  It refers to the collection of our “digital footprints”, analyze...
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PPC marketing

An introduction to Pay-Per-Click Marketing

Blog
What is PPC? PPC – Pay Per Click Marketing is a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked.  It allows you to show your content to relevant users and it drives more traffic to your website. What are the most popular PPC platforms: Google AdWords ( Including YouTube Ads),...
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video ad

All you need to know about VIDEO ADVERTISING

Blog
Video advertising is a growing type of digital advertising and it can be very effective for brands, especially when applying the appropriate creative strategies. Digital video is becoming more popular every year, both in desktop and mobile, and advertisers enjoy the increasing need for video consumption by producing more video content for their audience.     There are different types...
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Customer Experience

Customer experience in E-commerce

Blog
Online marketing has been changing rapidly as E-commerce gets more and more popular, while customer experience is always the key to success. It not only directly affects sales and but more importantly, it also drives customer loyalty.   It is a continuous process that helps with the growth of the business.   What is Customer Experience and Customer Experience Marketing?  ...
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Influencer Marketing

Influencer for your small and medium e-commerce

Blog
The big brands, with the growth of social media, have been able to evolve and adapt. How did they do it? Taking advantage of these new means to promote and communicate themselves through this new phenomenon of Influencer Marketing. In its most basic form, Influencer Marketing takes the idea of collaborations between brands and celebrities appreciated on the web, placing...
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