Farewell to the old techniques of marketing, outbound, based on the purchase of contact lists for telemarketing, events, fairs, advertising in specialized magazines or newspapers, the new marketing strategy, defined...
What is Content Marketing? Content marketing contains techniques and strategies for obtaining measurable results through content. It consists in creating quality content, able to educate, explain, inform, entertain in...
Email marketing is a very powerful marketing tool that allows you to quickly get the most direct and personalized contact possible with a user. Many companies, underestimating the importance of...
WHAT’S STORYTELLING Customers do not buy a product or a service, but the emotions that a brand arouses. Success also depends on how much the consumer identifies with the...
Etsy is a great marketplace that guarantees visibility, so it’s an excellent showcase but also a great place to get acquainted with e-commerce, learn how to manage online customer service...
E-commerce started to grow strongly in the last 5 years and an increasing number of people buy things online thanks to the convenience, speed, and flexibility of buying online. So,...
Is retail dead? Absolutely not, it is evolving very fast in recent years. The most important points of this evolution focus on the customer experience, invest in staff training and...
Context analyze By the years, and with the increase of blogs and online stores, marketing strategies have also changed. The best-selling strategy is to adapt to the market,...
Probably, the psychology of color as it relates to persuasion is one of the most interesting aspects of marketing. When we buy something we are affected by different things such...
SSL certificates are cryptographic protocols designed to secure the exchange of information over the Internet. If you activate in the online environment you have certainly heard about the SSL certificate...