What is PPC? PPC – Pay Per Click Marketing is a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. It...
Video advertising is a growing type of digital advertising and it can be very effective for brands, especially when applying the appropriate creative strategies. Digital video is becoming more popular...
Native Advertising is a sponsored content promoted and displayed within the content offered to readers and whose goal is to immerse such sponsored content within the context, unlike traditional advertising...
Digital marketing has become increasingly popular and even a mandatory component of an organization's marketing strategy because it covers the entire range of tools, technologies and communication channels. When we...