What is lead and what is lead marketing? A lead refers to contact with a potential customer, and lead marketing is the process of stimulating the interest of potential customers...
Strong relationships with customer experience management are critical for B2B businesses, and here are a few tips for your B2B commerce: Supporting tired pricing This feature is really important for...
E- Commerce store front plays a very important role in online sales, and the design of the storefront plays a crucial role, here are some quick tips to help you...
“Without Big Data analytics, companies are blind and deaf, wandering out onto the web like deer on a freeway” — Geoffrey Moore, Author, Crossing The Chasm We hear the term “Big...
What is PPC? PPC – Pay Per Click Marketing is a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. It...
Online marketing has been changing rapidly as E-commerce gets more and more popular, while customer experience is always the key to success. It not only directly affects sales and but...
The big brands, with the growth of social media, have been able to evolve and adapt. How did they do it? Taking advantage of these new means to promote and...
The goal of this article is to present the concept of neuromarketing, outlining the advantages and limitations of this new discipline. The ways, in which neuromarketing can be used...
Native Advertising is a sponsored content promoted and displayed within the content offered to readers and whose goal is to immerse such sponsored content within the context, unlike traditional advertising...
Farewell to the old techniques of marketing, outbound, based on the purchase of contact lists for telemarketing, events, fairs, advertising in specialized magazines or newspapers, the new marketing strategy, defined...